Source Promotional Merchandise

Q4 can be the busiest part of the marketing calendar. Christmas gifting, end-of-year events, staff recognition, client thank-yous and seasonal promotions can all compete for the same budget and the same delivery window. Planning corporate merchandise early gives you more time to choose products that fit the campaign rather than settling for whatever can still be supplied at short notice. Start with the campaign, not the product It is tempting to begin with a catalogue of prod

Students' welcome packs are the first real impression your university or college makes, so it's important to make it count. When you choose the right branded merchandise, you'll be handing students items that are going to help them settle in smoothly, find their way around campus easily, and feel part of an established community from the start. Whatever you're planning, the right promotional products in your welcome pack will ensure you're creating what will become a memorabl

The only thing harder than attracting new customers is keeping them, and it's those loyal repeat customers that truly make a difference to your brand. While a great price, enthusiastic sales patter and quality goods will keep the vast majority of your customers loyal, others need a bit more encouragement, and this is where we can help you. Branded merchandise will retain your customers Sometimes you need to invest in converting one-time customers into loyal repeat buyers, an

Over the warmer summer months, firms really enjoy hosting corporate events outdoors. Not only does this encourage attendance from staff and visitors who enjoy the opportunity to mingle in a more relaxed setting, but being in nature has very real well-being benefits. You can maximise these benefits by arranging a package of promotional merchandise that will help your attendees feel comfortable, welcomed and ready to participate in the events that you have planned. Whether you'

Branded onboarding packs are one of the best ways to make your new starters feel welcome, showcasing your commitment to their happiness and wellbeing from day 1. With recruitment being a costly exercise, investing in retention is one of the most effective methods of achieving long term workforce stability, so if you don't already issue onboarding packs, maybe now is the time to start. What is a branded onboarding pack? A branded onboarding pack is a collection of personalised

Gifting promotional merchandise is a time-tested technique for attracting and retaining customers, but choosing the right products for your business requires you to make smart product choices driven by who your target audience are, the purpose of the promotional merchandise and a measurable return on investment rather than personal preference, up-front cost or guesswork. Define your target audience Choosing the products that will transform your marketing campaign from fun

Promotional merchandise has long been one of the most successful marketing techniques, expanding your brand's reach and visibility and attracting new clients and customers. Yet many businesses are still making some common mistakes which can affect the success of their marketing campaigns. To transform your brand's promotional merchandise from a forgettable giveaway into a powerful brand-building tool, make sure to avoid making these mistakes. 1. Choosing low quali

The jobs market is becoming increasingly challenging, with candidates placing equal value on a company's wellbeing and culture offerings as on the proposed salary. In order to attract, secure and retain high quality candidates, it is becoming necessary for businesses to improve their overall value proposition, and one way in which this can be achieved is through the use of promotional products. When promotional products are appropriate There are many times when gifting someon

Choosing the right promotional merchandise for your event requires careful consideration of your event goals, the demographic of your target audience and your budget. At Source Promotional Merchandise, we are experts in this area and can help you to select products that will enhance your brand's visibility and reach without breaking the bank. What are the aims of your event? Is your event designed to aid networking or to showcase your wares to buyers within your ma

Branded merchandise is a powerful marketing tool, as unlike social media adverts, it has a tangible presence in your customers' lives. This is especially true of branded merchandise that recipients actually use. Choosing the right branded merchandise While a fridge magnet can bear your company logo and be kept for many years, it isn't an object that is regularly handled, and this means that your recipient's connection to it will never be as strong as it would be to something

Choosing a branded gift for your clients can be challenging, but at Source Promotional Merchandise, we are expert gifters and know exactly what people want to receive. Our top 10 high-impact branded gift recommendations this year are: 1. Backpacks. Backpacks will be used all year round, so choose one that is lightweight but roomy with easy to use closures, padded straps and an ergonomic design. Look for colours that closely match your brand logo and accentuate the connection

The weather is turning and flip flop season is well and truly over, but that doesn't mean your promotional merchandise marketing opportunities need to come to an end, too. In fact, there is a wealth of suitable winter gifts out there just waiting to be personalised with your business name and logo. Why give winter gifts? Winter is tough for businesses, but it can be challenging for your staff and customers, too. It's cold and wet, there's not enough daylight, and Christmas is

Businesses nowadays have to work hard to build brand awareness and maintain their corporate relationships. While social media posts and...

As your teaching staff return to the classroom after the long summer break, they will quickly become familiar with their new pupils while...

As summer holiday season unfolds, it is time to turn your mind to corporate gifts for your hardworking employees and promotional products...

Staying ahead of the competition means standing out for all the right reasons and when attending events, seminars and conferences,...

Schools use promotional items to build their community, reward students and to raise awareness. Here are some of the top promotional...

Connecting with families through child-friendly promotional products is a smart marketing approach and a way to create a lasting memory...

Mother's Day is coming up on March 30th, so it's time to think about how your business can show appreciation for all the amazing mothers...

Choosing the right promotional product is key to boosting brand awareness and building customer loyalty. At Source Promotional...